Content Strategy Lead @ Lightmatter
As the agency’s first marketing hire, I led content strategy and copywriting efforts both internally and on client projects.
Planned and executed multiple marketing campaigns
Launched our company’s blog & case studies library
Provided content strategy and copywriting for multiple client projects
Launching the Lightmatter blog
Lightmatter’s leadership team had wanted to launch a blog for years, but never had the bandwidth to make it happen. Within 2 months of joining the team, we had launched the blog and published multiple articles.
Showcasing our client work
Upon joining the team, a top priority was building out a comprehensive library of case studies to illustrate the full breadth of our design and development offerings.
